Masters Of Scale With Reid Hoffman

Go to summit.mastersofscale.com to learn how to join a pantheon of scale leaders gathering in San Francisco Oct. 18-20, 2022 at the Masters of Scale Summit. The early confirmed stage program includes the likes of Bill Gates, Tyra Banks, Satya Nadella, Arianna Huffington, Ted Sarandos, Mellody Hobson, and more. The event is uniquely designed for both executives in the room and their teams back home — offering a beautifully filmed, hosted livestream that will empower your team to bring new ideas to life. You can apply to attend in-person as either a general applicant or early-stage leader, as well as purchase livestream packages for your team at summit.mastersofscale.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ken Frazier, the longtime CEO of pharmaceutical giant Merck, was one of the few Black CEOs at the top of Corporate America. Now as an adviser at General Catalyst and co-founder of the social impact organization OneTen, he’s re-shaping how business addresses racial and health equity. He joins host Bob Safian to discuss crisis adjustment, the positive side of fear, and the importance of vulnerability. Plus, he addresses the rising divisiveness in American culture, and the important role that business can play – by stressing our commonality and emphasizing kindness.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this special edition of Strategy Session, Reid Hoffman answers five burning questions from our Masters of Scale Members. Each asks Reid a critical question about the business challenges that they’re facing right now – from how to best prepare yourself for entrepreneurship to growth metrics and name changes. Featuring Members Antoni Gruca (HEC-42 Launchpad), Krystal Lucado, Tudor Mihailescu (SpeechifAI, Inc.), Hoda Mehr (Stock Card), and Shamini Dhana (D/Sphere).Do you want to submit your question for the next Strategy Session? Visit mastersofscale.com/membership to become a Member. You’ll also get access to the Masters of Scale Courses app, and you’ll be able to join the private Masters of Scale LinkedIn group where you can connect with every Masters of Scale Member.Read a transcript of Strategy Session 11 at https://mastersofscale.com/strategy-session-members/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/priv

As the global chip shortage unfolded last year, Qualcomm’s engineers quickly redesigned their products – an effort that tapped into “every possible capacity we could find,” says CEO Cristiano Amon. Their story is a great lesson in how an established company can and must move with the speed of a startup. One key to moving at speed, says Amon: aligning the entire organization around a single strategy. But along with an all-hands effort, he insists, must also come time to rest. “Everything's new, everything's always changing, we have to move fast, but at the end of the day, we also need time for ourselves and our family,” he reminds us.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To survive your entrepreneurial journey, you have to learn to recharge. Knowing when to turn the lights out may be the only way to keep the lights on. Few know this better than Arianna Huffington, who dramatically scaled the Huffington Post – and then experienced profound physical burnout. Her venture, Thrive Global, scales the idea of balance across an organization. With cameo appearances from Chris Yeh (co-author, Blitzscaling) and Dr. Matt Walker (author of Why We Sleep).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With their eyes fixed on what’s next, the Drone Racing League has established a fresh fanbase, previously left untapped by professional sports. President Rachel Jacobson, formerly an NBA executive, refers to this audience as “techsetters” – young, enthusiastic, tech-driven fans who are “invested in what the future looks like.” It’s a new demographic that could have only emerged from the league’s unique positioning that intersects sports, entertainment, and technology. As Rachel says, the companies that aren’t planning for their future demographics of consumers will “age out really quickly.” She spoke with Rapid Response host Bob Safian about diving into future ideas that may first appear unrealistic – and spinning them into realities. The Drone Racing League has successfully secured partnerships with some of the biggest media and commercial organizations in the world, such as NBC, Twitter, T-Mobile, and DraftKings. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters

You’ve had a glimpse into the future, and you’re sitting on an idea that could change the world. Now what? Well, prepare for layers of resistance, and be ready to spring into action. Throughout her career, Natalie Massenet has proved her ability to spot – and act on – a trend, first as a fashion journalist and then as founder of the luxury e-commerce site Net-a-Porter, which pioneered online shopping for high fashion. Now, she’s at the helm of the new fund Imaginary Ventures, with $1 billion under management. Natalie and Reid share tactics about how to deliver the future to consumers, manage pushback, and navigate uncharted territory.Listen to the audio story "Give Me Away" by Mac Rogers: https://www.gideon-media.com/give-me-awayRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-inf

Faced with long odds, how do you keep your team motivated and moving forward? As a leader, Alexis McGill Johnson is focused on building hope. As the president of Planned Parenthood, Johnson is preparing for the U.S. Supreme Court to overturn Roe v. Wade. But in the meantime, she’s modeling a sense of relentlessness for her team – so they can be fearless and unapologetic. Since she took over at Planned Parenthood, she’s faced both internal and external challenges. Something she learned early: "You really need to drive it like you stole it,” she says. “And don't wait for permission to make the transformations that you need to see.” She’s chosen to speak boldly, emphasizing equity and addressing the organization’s legacies of racism head on. The lessons she offers can be focused as a refusal to shy away from disappointments – and impossible dreams. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeS

To survive a crisis, you have to double down on who you already are as a company. This is something Ellen Kullman knows, having led DuPont through the 2008-2009 financial crisis, and taken the CEO role at 3D-printing unicorn Carbon only weeks before Covid hit. Through her years as a leader, Ellen has developed four crisis principles that allowed her to lead teams and thrive through pandemic, economic meltdown, and beyond. The key? Practicing the principles in calmer times, before crisis hits. Because as Reid says: there's no such thing as a crisis playbook. There's just your playbook. Cameos: Amy Shira Teitel (spaceflight historian), Jonah Peretti (BuzzFeed), Brian Chesky (Airbnb), Neil Blumenthal (Warby Parker), and Stacy Brown-Philpot (TaskRabbit).Read a transcript of this interview at: https://mastersofscale.com/ellen-kullman/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at htt

Sir Jeremy Farrar is UK’s pre-eminent scientific authority on Covid-19 and the chief executive at the research foundation Wellcome Trust. He joins Rapid Response to discuss the latest learnings of the Omicron variant – and offers a framework for reacting to the uncertainty. Farrar, whose research specializes in infectious diseases, also shares the two most important leadership lessons he’s learned during the pandemic: find time for yourself, and take warnings seriously. “Humanity often finds ways of going through some really bad periods to get to a good place. And I think we're going through a bad period at the moment,” Farrar says.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The more your business scales, the more tempting it is to delegate your company’s recruiting efforts. Resist that urge! You should always be recruiting. Featuring Paul English, co-founder of travel search platform Kayak, this episode guides us through five critical lessons for the hiring journey. English is passionate and relentless about the subject of recruiting – and the scale of the stakes: “The first 10 people you hire set the tone for the next thousand people you hire."Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What’s harder about entrepreneurship than most people realize? How do you overcome your own doubts? Can you really trust your team? In this special episode, Reid Hoffman and Masters of Scale executive producer June Cohen gather five of their favorite guests – Brian Chesky, Tyra Banks, Angela Ahrendts, Sallie Krawcheck, and Franklin Leonard — for a raw, honest, open dialogue filled with nonstop insights on those questions and many more. Sharing personal confessions and in-the-trenches stories, Reid’s guests provide unforgettable lessons from their leadership journeys. In commemoration of Reid’s 100th episode. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“Go for the megatons.” That’s John Doerr’s recommendation for how we need to combat the existential threat of climate change. Doerr, a venture capitalist and author of the new book Speed and Scale, joins host Bob Safian to discuss our decarbonization efforts, what he calls “the greatest economic opportunity of the next century.” The book quantifies the specific societal needs, in six discrete areas, to achieve a carbon-neutral world. John isn’t arguing that we all need to be vegan ascetics, but rather, the need for collective action – and the critical role that business plays in advancing that movement. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marc Lore is all too familiar with leaping into the unknown. He’s made leaps of faith as the founder of Diapers.com, Jet.com, the CEO of Walmart U.S. e-commerce, and now, as a part owner of NBA/WNBA teams, along with Telosa, a city that he’s announced he’s building from scratch. One thing he’s learned from all of these audacious endeavors: you can’t leap alone. You need to convince your team, and more importantly, your customers to leap with you. As you’ll hear in this episode, Lore’s many leaps have evolved the way he assesses the risk involved. And each time, he's refined his method for bringing others – including customers, investors, co-founders and suppliers – along with him.Listen to Mark Lore on Rapid Response: https://link.chtbl.com/LoreMoSBlurbRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/pr

As an early internet founder and iconic venture capitalist, Marc Andreessen has thought deeply about the role timing plays in a startup's success. Timing is of vital importance to any business: when to launch that first product; when to ramp up scale; when to make the move into a new market; when to pivot. Getting the timing wrong on any of these can have a catastrophic effect on your business. Getting it right will give you a key opportunity to get to scale ahead of your competitors. We've broken down some of these deep learnings about timing into today’s episode.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Politics and entrepreneurship have much in common: Both versions of scale leadership require strategic patience, hard work, a clear vision of a better future, an unshakable belief that you can bring that future to life – and the ideal opportunity to make it all come together. President Barack Obama sits down with Reid Hoffman in Part 1 of our two-part episode on finding the right moment to act, and when the moment chooses you. Obama talks about how being in the right place, at the right time, with the right mindset enabled his political ascension. Fueled by what President Obama calls “preparation and perspiration,” his 2008 campaign was a startup that defied expectations. Then came the big pivot: figuring out how to move from renegade mode to leading one of the world's largest enterprises, the U.S. government. With guest will.i.am.Listen to part 2 with President Barack Obama here: https://link.chtbl.com/Obama-Part-2Read a transcript of this interview at: mastersofscale.comSubscribe to the Maste

Crate & Barrel CEO Janet Hayes has been on a mission to modernize the home decor company since she took over as CEO in August, 2020. When she first joined the company, stores were closed and the future of retail was uncertain as Covid-19 put in-person experiences to a screeching halt. She’s responded by leaning into digital and sustainability for her brands, and flexibility for her employees. “As soon as I said, ‘It's a flexible workplace, and I'm going to value talent, collaboration, and results over location,’ everybody has been working faster and smarter than ever,” she says.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This special rendition of Strategy Session stars small business owners who Masters of Scale fans might recognize. That’s because a number of them have been featured in our signature three-act ads. You’ll hear them ask host Reid Hoffman critical questions for challenges they’re facing now. This Strategy Session was live, recorded remotely in-front of a virtual audience full of entrepreneurs. Plus: You’ll hear the premiere of our strategic game show called the Pivot Point. Featuring Rapid Response host Bob Safian, Masters of Scale Executive Producer June Cohen, John and Kendall Antonelli (Antonelli's Cheese Shop), Tara Wilson (Fierce Lab), Tudor Mihailescu (SpeechifAI), Greg Gallimore (Gensler Group & WUBI), Becky Pallack (Arizona Luminaria), Brit Rettig Wold (GRIT Fitness), Matthew Goins (Puzzle Huddle), Monisha Edwards (Scent & Fire Candle Company), and Ricardo Regalado (Rozalado Services & Route).Read a transcript of Strategy Session 10 at https://mastersofscale.com/strategy-session-copycat-busin

From the start of the pandemic, GoFundMe has served as a consistent global outlet for help. Since its inception, the for-profit crowdsourcing platform has facilitated $15 billion in giving through more than 200 million donations. It’s also attracted big names to the platform, including Taylor Swift, the Dalai Lama, and will.i.am. The key to the company’s success? According to CEO Tim Cadogan: "You need great people who are really ambitious in service of the mission.” Cadogan argues that the difference between GoFundMe and other businesses is that GoFundMe is about “people helping each other,” as opposed to commercial transactions. Asking for help, he says, unlocks more possibilities than people realize – a lesson for GoFundMe users, and for businesses overall.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://

When Paul Polman joined Unilever as CEO in 2009, the consumer goods company – home to 400-plus brands including Dove soap, Ben & Jerry’s, and Vaseline – had been stagnated with years of lackluster performance. His famous turnaround of the company centered around his ability to redraw the boundaries of Unilever’s mission to emphasize sustainability and long-term growth. He’s a perfect example of why every leader should consistently reexamine the boundaries that limit their business – and be prepared to redraw them as you grow. By redrawing boundaries, you can reinvigorate your team with a new sense of power. As Polman says, “You cannot change people's behaviors if you only work on the purpose – and don’t change the boundaries around it that drive people's behavior.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at http