Marketing Week
This Much I've Learned: Les Binet and Peter Field on 10 years of the Long and Short of It
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:53:58
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Sinopsis
In the latest episode of Marketing Week’s podcast series, effectiveness experts Les Binet and Peter Field reflect on the impact of their book The Long and Short of It as it celebrates its 10th anniversary, its legacy and what’s next.