2bobs - With David C. Baker And Blair Enns

The Perils of "Good/Better/Best" Pricing

Informações:

Sinopsis

Blair wants sales people to stop ranking proposal options in a way that assigns judgement for prospective clients without considering the many tradeoffs that need to be considered. Read the episode notes and transcript at http://2bobs.com/podcast/the-perils-of-good-better-best-pricing