Maximize Your Social With Neal Schaffer

Now that you see the value in publishing on LinkedIn, should you simply republish your blog's content on LinkedIn? Or ... ? Neal responds to the question point-blank with advice to help you better understand, leverage, and maximize your LinkedIn content marketing.Key Highlights [01:07] Should You Publish the Same Content On LinkedIn As You Do On Your Website?[02:09] Why Numbers Are Important[03:23] The Potential of LinkedIn[04:42] Where Thought Leadership Begins[06:00] How You Can Replicate Your Content[07:00] Why Copy-Pasting Is Not A Good Idea[07:57] The Danger of Publishing Everything On Your Linkedin[08:30] Customize Your Content for Each Platform![10:48] What You Should Be Thinking When Creating Content Marketing on LinkedIn[11:34] Join My Facebook Group!Notable QuotesAnd the numbers are important, because when you do the analysis of blog posts for your own website, how many views are you getting?With LinkedIn, you have a very, very lucrative demographic that may find you as well. It's a demogr