Maximize Your Social With Neal Schaffer

Neal reveals his "aha!" moment from his recent blog post on LinkedIn and offers advice on better understanding the unique demographic that is viewing your blog posts on LinkedIn.Key Highlights[00:40] Understanding the Audience for Your LinkedIn Blog Posts[00:56] My LinkedIn Resources[01:54] How I Consider LinkedIn[02:11] My AHA Moment[02:53] My Free Ebook[03:47] What I Did to Introduce My New Ebook on LinkedIn[05:48] The Power of Comments on LinkedIn[07:35] LinkedIn Is A Unique CommunityNotable QuotesThere's a lot of people who say, Well, I have a blog, I don't want to create special content for LinkedIn, that's just a waste of time, I'll just, you know, republish my own content on LinkedIn. And you know, there's a lot of people that are doing that, in all honesty, and some of them have been really successful, I have not taken that approach. I love the approach. And if you're going to make content, make it work. And if you're going to publish the same content, at l