Force Management

In this episode, we talk through the value of creating Mutual Action Plans with your customer, including: When you should use MAPsWhat a good MAP should do for both the seller and the buyerHow you get buy-in from the customer to create oneHow do you use them throughout the sales process and into your negotiations? Here are some additional resources:Ascender Course: Developing Mutual Action PlansOther Assets with Tim CaitoMaking QBRs Valuable | PodcastAnchors and Give-Gets | PodcastThe Right Mindset for Sales Negotiations | PodcastShifting the Negotiation Away From Price | PodcastNegotiating Value – Presenting Multiple Options | PodcastHow to Use “Most Likely Alternatives” to Improve Sales Execution | PodcastVisit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content every day with insights to help you level up in your sales career.Check out the platform here: https://my.ascender.co/Ascender/Subscribe