Fine Point Digital Marketing
#21: Practical Uses of Machine Learning for Marketing
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:40:29
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Sinopsis
Everyone's talking about machine learning, but how can it help you as a marketer? Mike King from iPullRank joins us to talk about his passion for blending AI with digital marketing. We also get an inside look at his transformation from hip hop artist and entrepreneur to performance marketer. Our host, Maureen Jann also covers the latest news, including YouTube's advertising challenges, LinkedIn jumping into trending news headlines, & Facebook's latest mobile ads venture, Collection. EXPERTS: Mike King, Managing Director of iPullRank Bio: One of the hardest working, and most unapologetically bold, technical marketer's in the game, Mike King is single-handedly changing the job description of marketers today as a groundbreaking force in the Digital Marketing world. An artist and a technologist, all rolled into one, King recently founded boutique digital marketing agency, iPullRank in order to allow his creative approach free reign. Self-taught, self-possessed, and famously self-assured, Mike's p