Hit The Mic With The Stacey Harris

Where to Put Calls to Action in Your Podcast so They Actually Convert

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Sinopsis

Let's talk about the timing of your podcast calls to action. When you make your asks and what kind of ask you're making at each point changes how well they actually convert. Most podcasters are making one call to action per episode, usually at the end, usually rushed, and wondering why their show isn't converting.Here's what that one-CTA approach misses. A pre-roll ad does a different job than a mid-episode mention, which does a different job than a live read outro tied to the episode's content. When you only use one, you're skipping the placements that actually move listeners toward a decision. And the live read outro, the one tied directly to what you just taught, is the call to action most podcasters skip entirely. It's probably the one costing you the most clients.In this episode of The More Profitable Podcast, I'm walking through the four places to put calls to action in your podcast, what kind of ask belongs in each spot, and how to layer them so they work togethe