How To Saas

Ep40 - How to use Product Qualified Leads (PQLs) to close more opportunities with Elle Morgan

Informações:

Sinopsis

On Episode 40, I interview Elle Morgan (VP of Marketing at Woopra) on how to use Product Qualified Leads (PQLs) to close more opportunities. The conversation with Elle is especially relevant for transactional SaaS companies who use a freemium and/or free trial model and do not have access to large sales teams to talk to all prospects 1-on-1.