Insane Growth With Mitchell Harper

Alex Zaccaria is the CEO of Linktree, which is a free tool for optimising your Instagram traffic, whether you’re a blogger, an artist or run a content platform.The company was started from Melbourne in 2016 and now has millions of users, 96% of which are outside of Australia.Jonathan sat down with Alex to discuss how he started the business, his biggest challenges scaling, how he leveraged organic growth to get millions of users (before they spent a cent on marketing) and a whole lot more.This is the third interview in our new "Keys To Scale" series, where we talk to successful founders and entrepreneurs about what it really took to scale their businesses.