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E12 // The Role of Art Direction (Featuring Rayne Chapman)

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Sinopsis

 This week, Trent and Cole dive into some of the Super Bowl ads and discuss a brewing corntroversy (don’t worry, you’ll get the pun in a little bit). Additionally, they are joined by Jr. Art Director Rayne Chapman of, LA-based agency, RPA to discuss being a creative in the industry, some of her favorite work, and her advice for students. Please follow us if you like what you hear and tune-in next week for a surprise guest! 1:18 // Cole highlights his key trends from the recent Super Bowl spots 4:30 // Trent and Cole dive into the current “corntroversy” surrounding Bud Light 12:28 // The team discusses IHOP’s celebration of National Pizza Day 16:39 // Rayne Chapman joins the show 18:17 // The role of an art director in an agency 22:19 // Working in creative pairs and the impact it has on the work 30:20 // Rayne discusses one of her favorite projects at RPA 34:54 // The highs and lows of being a creative in the advertising industry 36:37 // Rayne offers advice to those looking to enter the industry 42:52