Salad

Trent and Cole discuss the shifting media landscape in an advertising environment that goes far beyond TV and print. They begin by discussing some recent creative spots for fruits and vegetables (Apple and a UK Veggie PSA) and then jump into some clever ways that brands can advertise around the Big Game without having to post up $5 million. Finally they are joined by Grace Teng, the Executive Director of Media + Analytics at the LA Creative Shop, Zambezi, to chat about how to agencies and brands should integrate media in their creative to make better work. Show Notes: 1:20 // Creative Ways to Eat Your Vegetables 7:00 // Apple in China 12:30 // Return of the Nacho Fries 17:00 // Lexus Detours the Big Game 19:30 // Interview with Grace Teng 48:00 // Final Thoughts --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support