Diana Kander: Professional Af

The Greatest After Action Review of All Time: Nokia's Historic Collapse with Timo Vuori

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Sinopsis

In 2007 Nokia had 50% of the world’s cell phone market. The cover of Forbes magazine in November of 2007 read – Nokia – 1 Billion Customers – Can Anyone Catch the Cell Phone King? And in less than six years Nokia’s cell phone division tanked so quickly that they stopped selling cell phones and sold the division to Microsoft. Six years! It was one of the fastest collapses in corporate history.Thanks to the research of two business professors, Timo Vuori and Quy Huy, we know that it was fear at Nokia that precipitated its fall from grace.Today we have one of the professors to discuss the interviews with 76 of Nokia’s top managers, including two CEOs, vice presidents, middle managers, engineers, and external experts. These conversations, lasting an average of 90 minutes, are, in my opinion, the best after action review ever created. And they highlight something really profound. While the senior executives were externally focused and worried about competition from Apple, Google and Research In Motion (RIM), their