Sales Reinvented

Every salesperson needs to be relatable. Stories are the best way to be relatable. A great narrative helps connect people and drive sales. Learning how to become a good storyteller takes experience, which only comes with practice.  AnnaMarie Platt-Miller emphasizes that the best stories are personal. But if you don’t have those, borrow others’ stories. Read stories. Read books. Listen to podcasts. Watch TedTalks. Do whatever you can to become a better storyteller. Outline of This Episode [1:03] Why storytelling is an important skill to have [1:48] Can anyone learn to be a good storyteller? [2:32] The ingredients of a great story that sells [3:59] The attributes of a great sales storyteller [5:00] Resources to improve your storytelling [7:16] AnnaMarie’s top 3 storytelling dos and don’ts [9:26] Why you should personalize stories when possible The ingredients of a great story that sells You have to ask your customer open-ended questions so they can share their story. Because until you know their story, you ca