Marketing Thought Leadership Audio Podcasts - Linda Popky
Marketing Thought Leadership: Benchmarking: The Key Survey That Goes Beyond What Customers Think of You and Your Company
- Autor: Vários
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- Editor: Podcast
- Duración: 0:15:02
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Sinopsis
Linda Popky interviews Jen Berkley Jackson, owner, The Insight Advantage, who talks about why companies should consider adding benchmarking, or best practices, surveys to their strategic marketing program.