Freemius

Key Article Takeaways: Digital PR focuses on building relationships with journalists and influencers to get mentioned in their content — one mention in the right publication or YouTube video can...

For many developers, the satisfaction of making software products lies in creating genuinely useful things for people (all from the comfort of your home office or local coffee shop

Let’s not beat around the bush — many (if not most) software makers would rather focus on product development than sink their teeth into marketing and sales. But, ironically, you...

Making software products is the fun part

End-user license agreements (EULAs) ensure that the rights and responsibilities of software creators and users are clearly defined and protected. Crafting this legally binding document is, however, not as cut...

End-user license agreements (EULAs) are the guardians of a software creator’s intellectual property. They serve as clear declarations of what users can and cannot do with your software and define...

Phew! I’m finally back home from Taiwan. I made meaningful new connections at WordCamp Asia 2024 and caught up with old friends. Our Makers’ Meetup was the biggest success so...

It’s official — we’ve launched plugin.fm Season 2 and we’re thrilled to share what’s in store

Ben Sibley has always had an entrepreneurial spirit, as illustrated by the fact that he’s only had one ‘normal’ job — cashiering at a grocery store during high school. While...

Ever wondered why your competitors have a plethora of reviews or why they seem to be better at generating them? It’s not because their customers love them more or are...

The age-old platitude that it’s never too late to learn or start over? It doesn’t get any truer than for Alan Fuller, founder of Fullworks, a successful WordPress plugin company...

Hiring during the economic crisis, keeping the business stable in unstable times, going heavy on content, customer service, redesigning the blog, organizing Makers’ Meetups, hosting our first-ever company retreat, and...

Think your software product can’t get any ‘beta’?

Building in public is more than a development approach: it can be an immersive, inspiring experience that weaves together transparency, community, and product innovation. In a landscape where the lines...

For software product makers, nothing is certain in life except for (death by) support tickets and taxes

We don’t talk about failure nearly enough in the software world ☠️ The mistakes and hard lessons learned from %^&*@!#ing up spectacularly are stepping stones to successful product development, as...

It’s time to discuss your weekend plans

It’s not what you know, it’s Woo you know… especially if you want to capitalize on using one of the biggest marketplaces in the WordPress space, and one that offers...

From cutting office costs to choosing from an international pool of candidates, remote work offers plenty of perks to founders and their companies. However, one concern looms large in this...

In the ever-evolving realms of WordPress and SaaS, the battle against customer churn is like a high-stakes game of chess. With each move, software product makers must strategize, adapt, and...