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Listen on your podcast app:                      Resources Of This Episode: Interested in working with me? Schedule a free consultation call here.  Not sure where you stand in your business?Take “The Time Is Now” quiz here.Still refining your niche?Listen to this episode on how to choose the right niche and attract clients here.Want to see how positioning works in real life?Listen to Katie’s story and how she turned clarity into clients here.Ready to strengthen your market research? Start with these resources:Learn what questions to ask in a client survey here.Explore 7 practical research tips to find your ideal clients here. Summary Of This Episode: Click here to find the blog article Click here to read the episode transcript   Chapters: [00:00] The Challenge of Standing Out in a Noisy World [01:17] Why Positioning Matters More Than Ever [02:09] The Hidden Cost of Weak Positioning [04:41] The Positioning & Messaging Test [05:23] What Positioning Really Means [07:19] Pillar 1: The Transformati

Listen on your podcast app:                      Resources Of This Episode: Interested in working with me? Schedule a free consultation call here.  Connect with Katia Stauffer:www.katiestauffertraining.com   Follow Katie Stauffer on Instagram:@katiestauffertraining  Summary Of This Episode: Click here to read the episode transcript   Chapters: [00:00] From Doubt to Decision: The Starting Point  [01:32] Meet Katie Stauffer and Her Mission  [03:22] The Hidden Cost of Unclear Positioning  [05:30] What Happens When Your Positioning Clicks  [07:17] The Process Of Owning Her Niche  [09:53] How Clear Positioning Makes Content Easier  [11:44] Aligning Your Offer With Your Positioning  [14:17] Navigating the Learning Curve of Tech and Marketing  [19:26] How Consistency Affects Content Creation  [20:09] Moving Past the Fear of Showing Up On Social Media  [22:37] Creating Content With Less Pressure and More Flow  [24:56] The Habit Formula for Long-Term Results  [27:17] The Real Challenges Women Face Aft

Listen on your podcast app:             Resources Of This Episode: Get access to Nina – The Niche Navigator:Download here.Want my support to validate your niche? Schedule a strategy session here. Summary Of This Episode: Click here to find the blog articleClick here to read the episode transcript  Chapters: [01:47] The Four Types of Entrepreneurs Who Avoid Choosing a Niche [03:00] The Hidden Cost of Not Having a Clear Niche [03:57] The One Marketing Truth You Must Understand [05:22] How I Chose My Niche and Built Real Momentum [08:23] Reframing the Fear of Niching Down [08:59] A Client Case Study: The Real Power of Niching Down [10:39] The Benefits of Targeting a Small, Clear Niche [12:01] What to Do If Your Niche Doesn’t Work [13:05] What a Niche Really Means in Business [13:24] The 3Ps Framework to Identify Your Niche [14:41] The Most Powerful Question to Clarify Your Niche [15:09] The Free AI Tool to Help You Define Your Niche [16:27] How to Take Action and Commit to Your Niche You already k

Listen on your podcast app:                      Resources Of This Episode: Want support refining your messaging so it aligns with your business and attracts your ideal clients?  Schedule a free consultation call here. Find Katia Vlachos Online: WebsiteInstagramLinkedInPast interviews on The Time is Now:What do women need today to live up to their full potential?Are you making conscious choices in your expat life? Summary Of This Episode: Click here to read the episode transcript Chapters: [01:11] Why Visibility Feels So Risky for Entrepreneurs [02:04] Meet Katia Vlachos and Her Journey to Bold Visibility [05:48] The First Steps to Breaking Out of Your Cage [09:19] Balancing Privacy and Authentic Storytelling [11:42] Managing Public Reactions and Judgment [13:02] The Hidden Benefits of Embracing Visibility

Listen on your podcast app:                      Resources Of This Episode: Find this episode in video format onSpotifyandYoutube.  Get access to Nina – The Niche Navigator, my custom GPT designed to help you clarify your positioning when things feel messy:Download here.   Interested in working with me? Schedule a free assessment call here. 

Listen on your podcast app:                      Resources Of This Episode: On Tyranny – Timothy SnyderA practical guide to understanding the warning signs of democratic erosion and how ordinary citizens can respond.  Twilight of Democracy – Anne ApplebaumA powerful exploration of how democracies decline from within, and why this moment in history matters.  Five CallsA simple tool that provides scripts and guidance to help you contact elected representatives and take concrete civic action. 

Listen on your podcast app:                      Written Summary Of This Episode: Click here to find the blog article(Find full transcript below) Resources Of This Episode: Stay updated on future episodes:Sign up to the newsletter here.Interested in working with me?Schedule a free consultation call here. Summary: In a loud online world, what does visibility with integrity really look like today for solopreneurs? When you know you need to be visible, but pushing content that feels misaligned just doesn’t sit right, choosing alignment over noise is no longer optional. “Holding the microphone is a responsibility that should not be taken lightly today” After a long pause, this episode marks the beginning of a new season of The Time Is Now and a conscious reset in how I show up as a business owner, content creator, and global citizen. In this episode, I take you behind the scenes of why I stepped back from content creation and what that pause revealed about how listening—to your body, your values, and your

Written Summary Of This Episode: Click here to find the blog article  (Find full transcript below)   Resources Of This Episode: Interested in my support to improve your sales skills? Schedule a strategy session here.    Becoming good at selling requires understanding the psychology of selling and the “sales cycle”, but also the process to help your clients know if your offer is the right solution for them.  Selling is about listening and asking the right questions.  In this episode I will share with you the 3-step process to be great at selling during a sales call or a sales meeting, without being pushy.    What you will learn: The 3 steps to lead to a sale without being pushy  The “coaching the sell” principal to be great at selling  

Listen on your podcast app:                      Resources Of This Episode: Interested in working with me? Schedule a free consultation call here.  Since the launch of Chat GPT, AI has become the buzz word everywhere.   But what should we really understand about AI today? How can we use it ethically to leverage our businesses? And how can we see it evolve in the future?  Helen Todd, one of the first thousand people to have created her own digital clone answers these questions for you.  https://youtu.be/rwv9kv9CT2A Helen Todd is the first resident in Cincinnati, OH, to digitally clone herself with a hyper-realistic avatar. She co-founded Sociality Squared, a social media agency established in 2010 in New York City, when social media was just emerging to help brands grow their businesses. She was at the forefront of a disruptive technology then, and now is leading the way yet again with Creativity Squared, a free weekly newsletter, podcast, and YouTube channel exploring how creatives are collabo

Listen on your podcast app:                      Written Summary Of This Episode: Click here to find the blog article  (Find full transcript below)   Resources Of This Episode: Interested in my support to position yourself as the go-to expert and grow your visibility? Schedule a strategy session here.   Positioning yourself as the go-to expert in your field is key to attracting more of your ideal high-value clients, requesting the rates and fees you deserve, elevating your credibility and influence, and making a bigger difference through your work.  However, like many consultants, coaches, and service providers, you might experience feeling like a fraud or an impostor when trying to market yourself as an expert in your field.  Have you ever heard that nagging voice in your head saying, "But there's so much I still don't know! Who am I to call myself an expert?"  Positioning yourself as the go-to expert does not mean that you know it all!

Listen on your podcast app:                      Resources Of This Episode: Download Naomi’s guide to prepare your transition effectively: Click here.  Take the quiz to know what your workplace transition archetype is: Click here. If you are considering leaving your current position to start a business, doing it intentionally and mindfully is key to assuring that you put all the chances on your side for a successful transition.   Change is different from transition. With transition we have control over how we decide to show up.   In this episode, Naomi shares with you how to prepare effectively this transition, show up as a true leader towards the team you will leave behind, and ask for what you need to begin this new chapter of your career with confidence and alignment with your values.  Naomi Hattaway is the author of the book and host of the podcast Leaving Well. She is an expert guide to organizations and individuals who are ready to do better when it comes to navigating workplace transi

Listen on your podcast app:                      Written Summary Of This Episode: Click here to find the blog article  (Find full transcript below)   Resources Of This Episode: Do you want to position yourself as the go-to expert in your field and generate real revenue with your business? Schedule a 90-min strategy session If you are a coach or a consultant, it is time to address the big elephant in the room:   When you tell people what you do, do you often feel they are checking out of the conversation or, worse, secretly rolling their eyes? It is painful to admit but unfortunately all too common. There are many reasons for this reaction, but the good news is that you can change it! Coaching is a tool, not a business.   In this episode, I share with you how to stand out from the crowd, change people’s perception of your work, and consistently attract your ideal clients with your coaching or consulting business. 

Listen on your podcast app:                      You do not need to know everything about business to get started and position yourself as the go-to expert in your field.   You do not even need to have something to sell to get started!  The key is to be passionate about the change you want to see. Then, put one foot in front of the other to create that change. This is exactly what Furkan did.  In this episode, she shares how she went from feeling frustrated by not seeing enough women like her in the Tech industry to launching her business and becoming the go-to expert in her field in less than two years.  You become a reference in your industry when you support and surround yourself with experts who share the same mission. Furkan Karayel is multi award winning diversity and inclusion speaker and author of the best selling book “Inclusive Intelligence: How to be a Role Model for Diversity and Inclusion in the Workplace”. Furkan lectures at the Equality, Diversity and Inclusion Master’s program at Dú

Listen on your podcast app:                      Written Summary Of This Episode: Click here to find the blog article  (Find full transcript below)  We all know how mindset is key for business success.   Your behavior in business and life is indeed directly influenced by a whole range of beliefs, thoughts, and values that you have, which are formed from childhood but also throughout your life.   In this episode, we will focus on the invisible messages that you are consuming in your daily life that are impacting your mindset and how you show up in your business, without you even knowing.   Be in control of how you show up in your business by CHOOSING the subliminal messages you consume Discover the four areas of your life where you are consuming messages that are influencing you daily, and how you can consciously choose to consume the messages that will allow you to show up to your full potential in your business.  What you will learn: The meaning of subliminal messages  

Listen on your podcast app:                      Resources of this episode: Listen to episode: Finding the time for your marketing activities Find below all details about Emily and her journey to growth  How can you create consistency in your business and commit to all the daunting tasks when so much is happening in your life?   Emily Rogers shares the shifts she has made to grow her business, without sacrificing her well-being and her family time.  She has become a pro at managing her time effectively and being intentional about her quality time with her loved ones. She only works the necessary hours and spends most of her time with her girls.  When things are aligned with who I am and my strengths, everything grows with more ease.  Since she has pivoted her business, defined a clear strategy and committed to implementing it consistently, she has seen her business and revenue grow year after year.   Emily Rogers is an award-winning transition and leadership coach and the founder of the Leap

Listen on your podcast app:                      Written summary of this episode: Click here to find the blog article  (Find full transcript below)  Resources of this episode: Interested in working with me? Schedule a free consultation call here. Choosing the right marketing strategy to attract clients can be a daunting task, especially for solopreneurs and small business owners with limited resources.  Once these strategies are defined, implementing them consistently becomes another struggle.  However, being strategic is key to getting results and building a profitable business. You need to proactively decide which resources you are ready to invest in to attract clients consistently.  To grow your revenue, you must invest in the right strategies, either with TIME or MONEY. There are no other ways to get results. What you will learn: The key decision needed to achieve results with your marketing. The only two resources available to consistently implement your strategy. A method to

Listen on your podcast app:                      Fear, overwhelm, procrastination and the inability to make decisions are often the symptoms signaling that something is stopping you from creating the results you want in your business.   Sometimes, it is simply the results themselves, or lack of results, that will indicate it is time to THINK and behave differently to bring your vision to reality, and make the big impact you want to see.   As soon as you start recognizing how your subconscious mind influences the way you show up in your life and your business, you will open the door to many opportunities for change and transformation.  There were two major moments in my entrepreneurial journey where I felt stuck. It is only when I realized how my subconscious mind what was holding me back that I could start addressing the real issue and making the transformation I needed.   Take back the control of your subconscious mind to drive the results and the change you want. One of the tools that I used was

Listen on your podcast app:                        Finding the time, motivation, and energy to be consistent with your marketing activities on top of your clients’ projects can be a real challenge. Tune into this episode to uncover the shifts you can make to increase your visibility without overwhelm and attract new clients more regularly.  Written summary of this episode: Click here to find the article  (Find full transcript below) Resources of this episode: Interested in working with me? Schedule a free consultation call here. Listen to this episode: When should I make the jump from wearing all the hats to creating a team?

Listen on your podcast app:                      Discover Barbara’s inspiring story of transitioning from a university professor to building a location-independent business and becoming the go-to expert worldwide in the field of virtual work. She will also share her expert advice on how to create a more powerful interactions online.   Dr. Barbara Covarrubias Venegas is the founder of Virtual Space Hero, where she assists companies embrace new ways of working, lead virtual and hybrid teams, and foster positive cultures.  The future of work is choice Since 2015, Barbara has delved into analyzing organizations and teams to identify the core pillars of successful companies and hybrid teams. She has also been leading and working in global virtual teams since 2010 and wrote several books related to leadership topics.  Her extensive experience has earned her recognition as a top 50 HR influencer in Austria. Barbara frequently speaks on international stages and conducts workshops worldwide, helping teams ad

Listen on your podcast app:                        Discover the three important pillars that will allow you to grow your business with intention, achieve your big goals and bring your vision to reality.  Resources of this episode: Join the community and share your feedback.  Listen to episode: Do you even know what you really want? Listen to episode: 3 simple questions to reflect on your business before you plan your goals Find the blog version of this episode: Click here to find the article