She Creates Business | Online Wedding Business | Marketing Ideas

Use Code: SHECREATES for 10% Off your new or upgraded annual subscription at Two Bright Lights. I'm honored to welcome Meghan Brown from Two Bright Lights to the show today. Meghan is here to help us get the MOST out of our weddings by getting them published and repurposing those publications over and over again. Meghan Stolar Brown, Manager of Two Bright Lights, is passionate about helping event professionals grow their brand and leads by connecting with publishers and other vendors. She has extensive marketing and event management experience and understands the challenges and opportunities creative entrepreneurs face. Growing up with a booking agent and a wedding band leader for parents, there is no doubt that marketing and events are in Meghan’s DNA. Her love for music and events grew from singing and playing piano as a toddler, to performing in recording studios and at weddings and events in the years since. Meghan holds a degree in Music Business from New York University, and lives in New York with her h

Today is my favorite day of the week, it's Tip Tuesday! These are short, 10-15 minute episodes, where I share an actionable or tactical tip I'm trying in my own wedding business. Today I'm sharing the SIX places I'm adding Opt-Ins to my new website for Vista View Events. I want my website to be a machine of valuable content for my ideal clients and providing action-packed opt-ins is one way to do that! Join the Conversation! P.S. If you love the idea of adding opt-ins but don't want to make them yourself (I hear you!) visit The Opt In Shop for done-for-you content upgrades and email opt-ins made only for wedding pros!

Thank you to Sudio Sweden for sponsoring today's episode! Use code SHECREATESBUSINESS for 15% off!  We've all been there. You see an inquiry pop into your inbox and you're excited because it's another opportunity to serve your ideal client and grow your business!  You go through the initial emails, give them information, take them through your amazing client experience and then BOOM, the client or organization asks you for a discount on your services or worse, to "donate" your services to their event/organization/insert their special thing here that would be such great "exposure" for you.  Ugh.  The anxiety sets in. You don't know how to answer because it's your third request THIS WEEK and these thoughts are swirling in your mind: Are you a bad person for saying no? What if word gets around and EVERYONE starts asking for a discount?!  I seriously can't afford to work for free (even if you want to)! Sound familiar? You're not alone girl (no seriously, you're not). When I'm hanging out in Facebook groups for We

Thanks to Sudio Sweden for sponsoring this episode! Use code: SHECREATESBUSINESS for 15% off your order!  I'm so pleased to welcome Kristin Barber to She Creates Business a Podcast for Wedding Pros.  Not only is Kristin the very first wedding officiant on the show (hooray!) she's also the first guest I've had who is truly running her side hustle......as a side hustle! That's right! Kristin isn't burning the midnight oil trying to go full-time as a wedding officiant, in fact, she loves her full-time job at Acuity Scheduling!  Kristin just loves people, weddings and accidentally becoming an officiant so she does it for fun......and sometimes for free!  My chat with Kristin was so refreshing because it wasn't about how she's killing herself trying to reach full-time officiant status. It was truly just a discussion on how much she LOVES her side-hustle, how she got started as a wedding officiant, the journey she takes her couples through and why she continues to do it (even though she doesn't have to).  I know yo

Today's Tip Tuesday is brought to you by The Opt In Shop. If you're ready to explode your email list in 2018 head to The Opt In Shop to grab done-for-you content upgrades and opt-ins you can implement into your website TODAY. In today's episode, I'm taking you through a Facebook Ad Case Study for my wedding venue, Vista View Events. I'm telling you exactly how I set up the ad, what I'm using to attract people to opt-in to my list, how I'm targeting and how much I've spent so far. After that, we dig into changes I could make to the ad to improve its performance!

TAKE THE SURVEY HERE GET YOUR DONE-FOR-YOU CONTENT UPGRADES & OPT-INS HERE. Mary Swaffield is the CEO (Chief Everything Officer) of Mary Elizabeth & Co. (fondly nicknamed ME&Co.), a company she founded in 2013 after having experienced MAJOR burnout after 6 years as a Wedding Planner. Only a year after having vowed never to own another business, ME&Co. - a strategic marketing and branding company for wedding & event pros - launched as a somewhat reluctant concession that being an entrepreneur was truly in her blood. Within 2 years, she had launched 2 additional divisions to ME&Co - the Wedpreneur: Smart Business for Wedding Pros, and Smitten & Co. (Wedding Planning & Design) with her business partner and co-podcast host, Janna Blaine. Today, she successfully manages all three companies but spends most of her time growing her community of wedding professionals through the Wedpreneur. With a focus on collaboration & community, the Wedpreneur helps wedding professionals of all

Thanks to Sudio Sweden for sponsoring this episode. Use Code: SHECREATESBUSINESS for 15% off your order! Today is the grand opening of The Opt In Shop, as well as the relaunch of my website. Who cares about the relaunch of my website? I'm only saying that because I opened up The Opt In Shop along with it, and I am so thrilled to bring this to you! This episode is all about what The Opt-In Shop is and how it's going to actually serve your wedding business. Let me get right into it. If you have heard the word "opt-in" before, and you hear what the name of the shop is, then you're like, "Oh, I hear you, girl. I feel like I know where you're going with this." If not, I'm going to get into that, but The Opt-In Shop is a collection of done-for-you, the operative word here, friends, they are done for you, content upgrades and email list opt-ins for your wedding business. That is right. These email list opt-ins and content upgrades are specifically made for wedding professionals for your couples. These are not for ot

I'm thrilled to welcome Beth Johnston to the podcast today. Beth is a travel designer specializing in destination weddings and honeymoons! Today we dig into how Beth started this business after spending more than 30 years in education and the steps she's taking to grow her business using online marketing and social media strategies. Here's Beth to tell you a bit more about herself: My name is Beth and I am an avid traveler, newlywed, retired educator, and mom to a modern-day adult Brady Bunch (heavy on the boys!). I get my kicks out of helping people. In fact, my whole life has been dedicated to helping others. From my years in elementary education (30+), work with organizations that help stray pets, volunteer work and charity work, I find immense joy in giving back and seeing others happy. Travel has always been a part of my life, and experiencing new cultures and new places is what lights me up. The beach has been, and always will be, my happy place. I knew when it was time to walk down the aisle again and

It's a pleasure to welcome Katie Doherty from La Rousse Shoppe to the podcast today. Katie is a photographer turned e-commerce shop owner in the wedding industry and on today's show she spilling all the beans on how she got started, how she found her partner, how they've hit 6 figures and MORE! But first, here's a little more about this impressive brilliant woman: Katie Doherty is a whimsical redheaded photographer and entrepreneur, who actually started out her professional career life as an elementary school teacher, then ultimately decided working full-time for someone else was not her jam. After retiring from teaching in 2014, Katie starting building a six-figure e-commerce company from the ground up. La Rousse Shoppe sells boutique packaging products, such as glass photo boxes and USB drives, to professional photographers. It all started with Katie’s love of creating beautiful things, fueled by a desire for freedom and the ability to work from anywhere. Her favorite aspects of running La Rousse Shoppe are

Welcome back to She Creates Business, thank you for being here! Today I'm back with another Tip Tuesday which are short episodes where I share a tip, idea or experiment I'm working on in my own wedding business. Today's Tip Tuesday is all about the basic automation tools I use in my wedding venue business. They help me use my time wisely and provide our clients with a great experience because they get easy and fast access to the answers they need! Don't forget to come back to the podcast on November 21st, 2017 for a big announcement! See you there! My Automation Tools: Dubsado Acuity Scheduling Google Canned Responses

SUDIO SWEDEN UNBOXING VIDEO Use Code: shecreatesbusiness for 15% off your order! www.sudiosweden.com Well hey there and happy Tuesday. Welcome to She Creates Business, a podcast for wedding pros. This is your host Kinsey Roberts. Well hey there and happy Tuesday. Welcome to She Creates Business, a podcast for wedding pros. This is your host Kinsey Roberts.  You may have noticed from the title that I am bringing back Tip Tuesdays, I am. So if you are a new listener to the show, you may not know that over the summer every single Tuesday I brought an episode that's about 15 or 20 minutes long, sometimes less, that is just a quick tip or idea or thought about something I'm trying in my own wedding business.  And I got really great feedback about that series, and I enjoyed it myself.  It was a really great time, and a really great way for me to just kind of talk out what was going on in my own business and being really transparent about things I was testing out or things that weren't working or things that are wor

Don't forget to Pre-order your copy of She Creates Business, a Book for Wedding Pros! This is a real and raw conversation my friends so buckle up! Brittany is new to business and the wedding industry and she's spilling the beans on what it's really like for her to build a business and how she's OKAY with working for her "non-ideal clients." We dig deep into why we believe it's healthy to experiment in your business (especially when you're just starting out) and how you can use strategy on social media to market the services you WANT to do. After spending a few years working in arts legislation at the local and federal levels, Brittany couldn’t help but follow that small whisper to leave it behind and become an artist herself! As the painter and creative mind behind By Brittany Branson, Wedding & Floral Art, she loves telling stories and capturing memories through whimsical brush strokes and ethereal color schemes. She’s particularly passionate about live “panoramic” painting at weddings and events, creati

Don't forget to pre-order your copy of She Creates Business a Book for Wedding Pros! Today it's my pleasure to welcome Becky Baker to the show to chat all things pricing. Born and raised in Birmingham, AL Becky Baker is a true Southerner at heart. She graduated from the University of Alabama at Birmingham with a degree in Accounting. While Accounting wasn't the right career choice for her, it sure does help in running her own business! She is the current owner of Becky's Brides, a wedding planning firm in Birmingham, AL where she plans flawless, Southern weddings. Becky's Brides was born 6 years ago as a side hustle while Becky continued in corporate America. 3 years in she quite her full time job to pursue wedding planning full time and has never looked back. In her first year of running Becky's Brides full time, she grew her company to a 6 figure wedding planning business and it has continued to grow each year. In her spare time she loves traveling, reading and HGTV!

You can still PRE-ORDER your copy of She Creates Business, a Book for Wedding Pros! 100% of proceeds from now until the end of September will go to Hurricane Harvey Relief via The Red Cross. Thank you to all who have purchased already! CLICK HERE TO PRE-ORDER YOUR COPY (hooray!) Today I'm SO excited to have Katherine and Tayler on the show from Aisle Planner. This was a long time coming..we've been trying to schedule since December 2016! Needless to say, I gush a little at the beginning. For 10% off the first 3 MONTHS of a new subscription use code: shecreatesbusiness Here's a few highlights about what's going on in Aisle Planner world: We now like to refer to Aisle Planner as “Event planning and business management tools for wedding professionals” to really showcase that the powerful tools we offer can be used by anyone in the industry NEW FEATURE: Check out our blog post on Quotes & Quote Templates - Create custom quotes with your products and services that allow your potential clients to play around w

Friends, now through September 30th; 100% of proceeds from Pre-orders of She Creates Business a Book for Wedding Pros will benefit Hurricane Harvey Relief via the Red Cross. Will you help me raise funds for those affected by Harvey? Click Here to pre-order your copy now. Thank you so much! Today on the show I have Sarah from Sarah Evans Weddings digging into Facebook Ad Strategies. We chat about specific ways you can start with Facebook Ads, what you can do to build your email list and how you can use the Facebook retargeting pixel to benefit your Ads. Sarah is now offering one-on-one coaching for Facebook & Instagram ads (Hooray!) Mention She Creates Business to get a discount on your coaching session with her! Free Facebook Pixel Tutorial

Flood Relief Ideas: All Proceeds from Pre-Orders of She Creates Business a Book for Wedding Pros from now until the end of September will go to the Red Cross for Flood Relief. Click HERE to order.  Donate $250 to any Flood Relief Organization and get a FREE seat in Reina Pomeroy's Social Glue Sessions Mastermind. Click HERE to join. 10% of all SJM Art School purchases from Simply Jessica Marie go to Flood Relief. Click HERE to learn more. It's the last Tip Tuesday of the summer! Thank you so much for joining me for this summer series! Even though it's the last Tip Tuesday on the podcast, you can join me over on Anchor.FM where I'll be moving Tip Tuesday indefinitely! Click Here to find me on Anchor.FM (make sure you download the app on your iOS or Android device!) Today's Tip is all about On-Time Learning. This is a tip I learned from Steve Scott, a successful self-published author. Press play now to get the tip!

PRE-ORDER TODAY: She Creates Business a Book for Wedding Pros. My guest today is Linda Ruel Flynn from Flora-ly Studios. Linda is a floral preserver through pressing and creates gorgeous custom collages for brides and more! Linda took over this business from her mom and tells the extremely special story in today's episode. She also chats about what she's doing to take this business that's been operating for 25+ years and bringing it into 2017 and beyond. Linda shares how she's using online platforms to grow and how she's met other women in the wedding industry who've helped move her business forward. Today's conversation with Linda was absolutely my pleasure. I know you'll love it as much as I did. PRE-ORDER TODAY: She Creates Business a Book for Wedding Pros.

I can't believe I finally get to say these words but...She Creates Business a Book for Wedding Pros is officially available for Pre-Order! You can grab your copy PLUS some surprise bonus goodies when you pre-order at: www.shecreatesbusinesspodcast.com/book. Thank you so much for your support on this podcasting journey and now...this book journey! Without you, I literally could not do what I'm doing. Thank you so much for your encouragement, your love and sweet comments and more! CLICK HERE TO PRE-ORDER YOUR COPY OF SHE CREATES BUSINESS, A BOOK FOR WEDDING PROS.

Annette Stepanian's Course: Let's Get Down to Business Every Tuesday, I'm bringing you a short tip of something I'm experimenting with in my own wedding business. I'll tell you what's working, what's not working and what I'm trying in real-time all in a snackable-size episode of 15 minutes or less. Today I'm chatting about the hard decision I had to make last week: not attending the Creative at Heart Conference which I've been excited about for months! Tune in to hear the "why" and for some encouragement if you're up against your own hard decision right now!

She Creates Business, a Summit for Wedding Pros is an in-person conference at my family ranch in Colorado. This intimate, all-inclusive event will be packed with IMPLEMENTATION and moving forward with goals in your wedding business. Interested? Head to bit.ly/wedprosummit to let me know! Today's show is all about up-leveling your client and vendor experiences! Josey Stafford from SixPence Events & Planning is with us to share her best tips! Josey is an event planner, specializing in stress free weddings for millennials who love Kate Spade and LOVE love. She believes in customer service and conscious competence, and finds joy in planning, organizing and executing events that everyone enjoys.