Informações:
Sinopsis
London-based brand consultancy David Carroll & Co discuss brand and business with CEOs who've used their brand to change their business.
Episodios
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The Merger: From Two To One
19/03/2018 Duración: 33minFIS (Finishes and Interiors Sector) CEO, David Frise, discusses how having a shared vision unified the merged organisation.
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The New Brand: Taking Businesses from Baffling to Booming
13/03/2018 Duración: 43minEquity Impact Partners CEO, Keith Holdt, discusses the role of brand in changing businesses and the value of creating his own new brand
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The Rebrand: From Sceptic to Superfan
05/03/2018 Duración: 36minMcBains CEO, Michael Thirkettle, discusses how they've used their brand to change their business.