She Creates Business | Online Wedding Business | Marketing Ideas

Today's guest is the lovely Lauren Pedersen from Elisabeth Ashlie and the Lauren Loves style blog. Lauren's jewelry brand started from her sister's kitchen table and has grown into an amazing curation of jewelry (including a bridal line!), custom gift boxes and lifestyle items like mugs and notepads (SO CUTE!). Lauren takes us on her journey and shares how she has grown her business and markets to her ideal audience. HINT: she's not afraid to try new things! Join the conversation!

NOTE: I know this episode mentions that Podcasting for Creatives is still open for enrollment but it's not...so sorry! Enrollment closed on March 26th and I got a little confused with dates when I was pre-scheduling my episodes. Thanks for understanding! Today's podcast is to show you how LITTLE you need to get started podcasting. I always hear that amazing women want to start a show but they're hung up on the tech piece and what they need to actually "DO" podcasting. This episode will go over the SIX (that's right, there's only 6) things I use for my own show plus a few tips for recording to mitigate having to edit so much on the backend after recording. Join the conversation!

Today's podcast is brought you by Podcasting for Creatives, my course for creative women who want to Create, Publish and GROW their own podcast! Head to Bit.ly/letspodcast to learn more and enroll! Class starts March 27th! My guest today is Kari Roberts! Kari Roberts is a mobile makeup artist based out of Atlanta, GA, She provides an on-location pampering experience – traveling to her clients with her makeup kit, professional lighting, and chair. After pursuing her Doctor of Physical Therapy Degree, she rekindled her love childhood love of makeup.She brings her strong people skills from connecting with individuals and merges it with her strong background and understanding of anatomy and bone structure. With that base she is able to enhance her clients' natural beauty without ever looking over done. Over the 4+ years of being a makeup artist she has been mentioned in Brides.com blog and RuffledBlog. She has won Wedding Wire Couples' Choice Awards for 2015, 2016 and 2017. She has found her niche of doing natura

Today's podcast is brought you by Podcasting for Creatives, my course for creative women who want to Create, Publish and GROW their own podcast! Head to Bit.ly/letspodcast to learn more and enroll! Class starts March 27th! As you may know I started my podcast over 7 months ago with zero people on my email list, like 25 followers on Instagram and no website. The only people who knew I was launching a show were my mom, the awesome women I met at Creative at Heart and the few followers I had on Instagram. Since then I've been able to grow my show to numbers that I'm personally super happy with considering the highly niched topic I have (women wedding entrepreneurs). Today I'm sharing all of the ways I've marketed my own podcast as well as some ways I'm hoping to try this year (hello Facebook Live!). Join me today and let's brainstorm ideas to grow YOUR podcast!

Today's podcast is brought you by Podcasting for Creatives, my course for creative women who want to Create, Publish and GROW their own podcast! Get on the early access list HERE. I'm so pleased to welcome Sarah Pete Rizzi to the podcast today. Sarah is a total business powerhouse and I really enjoyed our conversation about how she runs two businesses, her thoughts on marketing and her tips for reaching + being inclusive of LGBTQ couples. Sarah Pete Rizzi is the owner of Sincerely Pete, a boutique wedding company based in Washington, DC that cultivates purposeful and beautiful weddings for equality-minded couples as well as providing consulting and mentorship services to industry professionals. She is the co-founder of Wanderlust Wedding Co, a destination travel and wedding planning company offering expertise in planning events all over the world. She also advises and serves as the Director of Sales & Marketing for Goodshuffle.com, an online event rental marketplace. A 16 year veteran of the hospitality i

Today's podcast is brought you by Podcasting for Creatives, my course for creative women who want to Create, Publish and GROW their own podcast! Get on the early access list at HERE. If you've ever thought to yourself that you'd LOVE to start a podcast but you just don't know WHAT you'd actually podcast about, today's show is for you! I've brainstormed 9 podcast topic/theme ideas specifically for wedding pros (other creatives could adopt them too!) to give you a starting point for your own show! If you have any thoughts on this episode or ideas you'd like to float past me email me at kinsey@vistaviewevents.com or DM me on Instagram @shecreatesbusiness. Join the conversation!

Today's episode is brought to you by Podcasting for Creatives my course launching on March 20th! If you've ever thought of starting a podcast but have no idea how to create, publish and grow your own show this course is for you or someone on your team! Go to Bit.ly/letspodcast and sign up to be the first to know when the course is available! My guest today is Candice Coppola who is on for her third and final interview (for now) on She Creates Business. Candice has been such a wealth of information to me and to my podcast listeners and I'm so grateful that I was able to get to know her. She's kind, generous and after ten years+ in the wedding industry, she's seen it all. In today's episode Candice goes over all things conferences, retreats and workshops. She digs into how we can choose wisely, the goals we can set for ourselves to get an ROI on our conference investment, how to become a speaker at these events and MORE!

Today's episode is brought to you by my upcoming course, Podcasting for Creatives. Go to Bit.ly/letspodcast for more information.  I am so pleased to welcome Meghan Ely from OFD Consulting to the show today. Meghan is breaking down and telling us HOW and WHY we should build our personal brand to help showcase our expertise and value.  Meghan gives us tactical ways we can start or continue to build our personal brands whether we own our own businesses, work for a company or both! 

FULL SHOW NOTES My guest today is Claire Swinarski, a freelance journalist & copywriter for creative entrepreneurs. Claire has been published in publications like Cosmopolitan, Bridal Guide, Woman Getting Married and MORE. In today's episode Claire is breaking down the world of freelance journalism so we can better understand how to get published in large publications and how it can up-level our wedding businesses.

If you've been a listener of She Creates Business, a Podcast for Wedding Pros for any length of time you likely know how much I love live events and how impactful they've been in my businesses. Today I'm coming at you LIVE from The Together Experience in Portland. Devan from Nimbi Creative has been dreaming about this conference for months and I've been fortunate enough to have a behind-the-scenes view of how she brought it all together in four months!  Yesterday I caught up with some of my FAV biz ladies and new friends to chat about where, they're from, why they came to Together Experience and if they're a speaker, what we're going to be learning during their time on the stage!  Today's LIVE episode features: @katschmoyer @reinaandcompany @alibdesigns @hey.halle @blissfulcreatives @dannielynnfountain @belongmag @nimbicreative I hope you enjoy this impromptu podcast of live recordings with your fellow boss ladies. It completely fills my cup to be among so many inspiring, kind and funny women who are working

Today on She Creates Business, a Podcast for Wedding Pros I'm talking about how you can become a podcast guest to help grow your business, your network or just to reach personal goals you've set for yourself. PODCAST ONE SHEET DOWNLOAD If you're thinking that you're a wedding pro and being a podcast guest doesn't apply to you, you may be wrong! Did you know there are podcasts out there with brides and couples as audiences? If you're a traveling wedding pro wouldn't those be great shows to get on? At the very least, you'd be networking with other pros and we both know how valuable building genuine relationships can be for our businesses. Maybe you have some personal goals like becoming a better public speaker or perhaps you've just opened up mentorship spots for new wedding pros. Becoming a guest on podcasts and showcasing your expertise is a great way to improve your public speaking and reach new clients. Join me in this conversation to learn how to get the most out of your guesting spots and how to be a gues

Today on She Creates Business I’m chatting with Brooke Saxon-Spencer the founder + editor of Belong Magazine. If you haven’t picked up Belong Magazine yet please go do it now! It is a beautifully crafted magazine featuring creative entrepreneurs from all walks of life and in various industries. It is a place of community, encouragement, and education and has amassed a following of obsessed creatives who grab each copy as soon as it hits the shelves (I may have just described myself). Before we get to the interview I want to send a huge thank you and virtual hug to February’s sponsor, The Wedding Business Academy. This 6-month group coaching program from Ginny Krauss and Kristin Kaplan is the only one of it’s kind for wedding professionals who want to learn, grow, mastermind and reach their revenue goals. CLICK HERE to learn more about The Wedding Business Academy to see if it’s what you’ve been looking for to have your best business year yet! In today’s episode, Brooke tells us the story of Belong and gets am

Thank you to my sponsor The Wedding Business Academy! Click HERE to apply for a FREE Scholarship to this year's program! Shalyce Tyson is a big dreamer and encourager of women. She started her wedding planning company, Sensational Soirees, in 2012 after successfully planning her own wedding and LOVING the planning process. What I love about Shalyce is that, even though her planning company is very successful, she still works a full-time job along with her other creative projects.  I know I've touched on that on the podcast before. Just because we have creative businesses and we're entrepreneurs, doesn't mean we all need to "hustle" so we can "QUIT THE 9-5!" Honestly, working a 9-5 can be awesome because you're not putting so much pressure on your creativity. If you haven't read the book Big Magic by Elizabeth Gilbert, you totally should. It goes into detail about this idea and I think you'll love it.  Shalyce offers Full, Partial and Event Management services at Sensational Soirees (in addition to her full-ti

FULL SHOW NOTES & RESOURCES I am thrilled to welcome back Ginny Krauss and Kristin Kaplan to She Creates Business. Back in episode 34 Ginny and Kristin did a Roundtable Q & A where they answered a ton of questions from other wedding pros on things like pricing, ideal client, marketing, social media and so much more. Take a listen to episode 34 after today’s show, I hope you’ll take as many notes as I did. Today’s episode is all about The Wedding Business Academy and what its REALLY like inside of a 6-month group coaching program for wedding pros. These ladies are literally taking us behind the scenes of their signature coaching program so you can make a WELL INFORMED decision on whether or not the program is for you and also just showing you how they run the program. I honestly wish more people would do this. I’ve spent THOUSANDS of dollars on courses and programs and can honestly say I’ve been more than disappointed in a lot them. Not because they were bad courses/programs, but because they were NOT

Jen Glantz is my special guest on today's podcast and I'm so honored to have her on the show. Jen Glantz is the world’s first professional bridesmaid and founder of Bridesmaid for Hire. She’s the heartbeat behind the website The Things I Learned From, and the author of the Amazon bestselling ebook, All My Friends are Engaged. Her new book, Always a Bridesmaid for Hire, hits shelves TODAY and is now available at Barnes & Noble and Amazon! She can be found in New York City wearing old bridesmaid dresses to the grocery store, on first dates, or double-fisting slices of one-dollar pizza. Jen runs her business with very little help and I absolutely don't say that to make you think that Jen is a superwoman (she is, but that's not the point of this story). I'm telling you that because when you hear the media outlets she's been on, how she got her first traditional book deal and even how she started this business, you'll realize that it doesn't take complicated systems and 10 employees to achieve big goals!

Thank you so much to today's sponsor, The Wedding Business Academy. This 6-month group coaching program is exactly what you need if you're looking to uplevel your wedding business in 2017. If you want to find community, a mastermind, get expert level coaching and reach revenue goals, sign up at The Wedding Business Academy to be notified when their program is open for enrollment.  Lilah Higgins is a Brand Designer & Creative Support to Coaches & Small Business Owners. She lives at foot of Yellowstone National Park, spends her days chasing around her toddlers and spending time with her best friend, husband, & business partner, Zac. Together, they provide logos, branding, and design consultation. She drinks her coffee iced and enjoys opening her home to people and telling the stories of Makers & Creatives. She's also the founder of the #waketomake hashtag on Instagram. You can find her at www.thehigginscreative.com

FULL SHOW NOTES Today's episode is a special release (on a Wednesday!) of my 2017 Goals + when I want to achieve them! That's right, I'm putting all of my goals out into the universe and have attached dates to them too! Honestly, this is totally an experiment and I'm not sure what the outcome will be but I always want to be honest with you. I hope you enjoy this episode and if you feel compelled to share your goals for an extra accountability layer this year, you can email me anytime at: kinsey@vistaviewevents.com

FULL SHOW NOTES Today it is an honor to welcome Jenna Kutcher to the podcast.  Jenna and I chat about SO MANY great topics in this show but we really focus on her new podcast The Goal Digger, building her email list in 2016 and how she made $1 Million dollars from her online courses last year. She also spills the beans on how much money she had to spend on Facebook Ads in order to achieve that revenue goal.  Jenna is small-town Wisconsin photographer, painter, and educator with big dreams. Obsessed with: mac and cheese, puppies, and yoga pants. Most days, you’ll find her in yoga pants, working on the couch with a smile on her face and rescue pups in her lap -- or making googly eyes at her hunky husband Drew from across the room. She’s a wedding photographer, podcaster, a watercolor artist, and an educator -- plus, she’s always got her bags packed for her next wheels-up adventure. Thank you so much to today's sponsor, The Wedding Business Academy hosted by Ginny Krauss & Kristin Kaplan. The Wedding Busines

FULL SHOW NOTES Kristin Kaplan and Ginny Krauss are my guests (and sponsors!) today. We're doing a really fun "The View" style Q & A discussion where Kristin and Ginny answer every single question about your wedding business. We gathered these questions from other wedding professionals in our Facebook group The Wedding Business Bosses. We hit on topics like marketing, branding, pricing your service, networking and MUCH MORE! I know you'll enjoy this episode as much as I did because Kristin and Ginny do not sugar coat anything! They're genuine, upfront and really give us their honest take on what it really takes to have a successful wedding business. Thank you so much to Kristin & Ginny for sponsoring She Creates Business via their business The Wedding Business Academy. The Wedding Business Academy is a 6-month group coaching program where you can grow your business, network and reach your goals. Head to their website and sign up for the waitlist so you can be notified when applications are being accep

FULL SHOW NOTES Devan McCabe, a wonderful friend of mine, is my guest on the show today. Devan is the founder of Together, a Bosslady Experience, the owner at Nimbi Creative and the host of the Facebook Group, Businesses in Bloom. Devan is an artist, designer, wife and proud mom to two little girls. She's busy right!? It was so much fun to chat with Devan today all about how she's producing the Together Experience, why this isn't just another creative conference and how women can get involved in with the Together Experience in February 2017. If you're interested in sponsoring The Together Experience please email Kinsey at: kinsey@vistaviewevents.com. I hope you'll consider joining us in beautiful Portland, OR at The Together Experience February 22nd - 24th, 2017. Use Code: Shecreates40 for 40% OFF your ticket!!!